My Resume

Creative director, and brand/UX designer with experience leading design teams from start-up to IPO, and across multiple industries including Enterprise, SaaS, and B2C products. Specialize in brand creation, end-to-end user experiences, marketing strategies, and eCommerce optimizations.

Work Experience

Evolve Biologix

December 2021 - Current

Remote

Senior UI/UX Designer

  • Currently redesigning entire mobile app that uses a heartrate monitor to measure HR, HRV, heart coherence and stress (Not released to public)
  • Defined, created and currently manage product and brand design systems and working with development team to establish streamlined workflows
  • Defining all aspects of company brand including brand values, positioning, strategy, voice and identity (Updated brand not yet released)
  • Conducting studies using user biometrics and inputs to validate and improve technology used within the product as well as drive product development
  • Designing and developing new company website for initial relaunch (not yet released)
  • Running competitor product analysis to determine brand positioning
  • Working directly with the Founder/CEO to define product roadmap and strategy

Nitro Software

October 2015 - June 2021

San Francisco, California

Creative Team Lead/Front-End Web Developer

  • Promoted to Creative Team Lead after 2 years, and led a team of multiple designers and a copywriter that maintains our design system (in Figma) and produces all creative assets including multiple web properties, customer onboarding and experience, sales and marketing collateral, and other internal needs
  • Served as the lead front-end web developer (ExpressJS, Nunjuks, HTML, CSS, Javascript, JSON), leading design and development of all company webpages
  • Named employee of the year (“Sean Stewart Award”) in 2017, after leading a 6-month brand evolution process to redefine the company brand, including a complete rebuild of the website using ExpressJS.
  • Work with company leadership (Sales, Marketing, eCommerce) to build and execute strategic plans to increase traffic, and improve user engagement and conversion
  • Led several initiatives to enable non-technical employees to be less dependent on engineering—e.g., templatized, fully customizable customer microsites for Customer Success; email and landing page templates for Demand Generation

Traba

August 2013 – August 2015

San Francisco, California

Creative Director

  • Managed user experience and design by creating wireframes, user flows, and final design aesthetic
  • Created all marketing materials including print, video and web pages
  • Built entire front end of the website using HTML, CSS3/SCSS and Javascript/jQuery

Stress Refuge

October 2011 – January 2017

Louisville, Colorado

Senior/Lead Designer

  • Designed UI/UX and final design aesthetic for DeStressify, a mobile app for Android and iOS phones and tablets
  • Built visual design of DeStressify mobile app using LESS
  • Designed and built DeStressify marketing website using PHP, Javascript/jQuery, and CSS3

Sounds True

October 2008 – June 2014

Louisville, Colorado

Web Art Director

  • Created user interface wireframes and visual designs for an e-commerce website, online interactive courses, online membership programs, Sounds True Radio, and mobile apps for both iOS and Android platforms
  • Built Magento template pages and unique WordPress themes, using HTML, PHP, Javascript/jQuery, and CSS3/SCSS
  • Art directed day-to-day projects such as email marketing campaigns, online banner ads, and product pages

LIFEinaVAN Studios

January 2007 – December 2011

Los Angeles, California

Co-Founder and Creative Director

  • Co-founded company, defined the company brand and produced all print/web design and development work using Adobe Creative Suite, WordPress, PHP, HTML, CSS, and Javascript/jQuery

Education

University of Colorado

2004

Boulder, Colorado

Bachelor of Fine Arts

  • Emphasis in Painting and Photography
  • Played on the University of Colorado Men's Club Volleyball Team