My Resume
Creative director, and user experience (UX/UI) designer with experience leading design teams from start-up to IPO, and across multiple industries including Enterprise, SaaS, and B2C products. Specialize in brand creation, end-to-end user experiences, marketing strategies, and eCommerce optimizations.
Work Experience
Evolve Biologix
December 2021 - Current
Remote
Senior UI/UX Designer
- Introduced design thinking processes and concepts to lead redesign and continued development of mobile app that uses a wearable sensor to help users elevate consciousness, manage emotions, and reduce stress
- Establishing company’s first design system based on atomic methodologies and working with engineering team to create component based development processes
- Leading the creation and implementation of new company brand identity, values and market differentiation based on updated brand archetype and competitive analysis
- Designing and developing new company website using Strapi headless CMS, Gatsby, Flutter, and Material UI to streamline brand and product UX as well as simplify development efforts (not yet released)
- Serving as only member of research team, conducting internal user studies to analyze biometrics and user inputs to validate and improve technology as well as drive product development
Nitro Software
October 2015 - June 2021
San Francisco, California
Creative Team Lead/Front-End Web Developer
- Promoted to Creative Team Lead after 2 years, and led a team of multiple designers and a copywriter that maintains our design system (in Figma) and produces all creative assets including multiple web properties, customer onboarding and experience, sales and marketing collateral, and other internal needs
- Served as the lead front-end web developer (ExpressJS, Nunjuks, HTML, CSS, Javascript, JSON), leading design and development of all company webpages
- Named employee of the year (“Sean Stewart Award”) in 2017, after leading a 6-month brand evolution process to redefine the company brand, including a complete rebuild of the website using ExpressJS.
- Work with company leadership (Sales, Marketing, eCommerce) to build and execute strategic plans to increase traffic, and improve user engagement and conversion
- Led several initiatives to enable non-technical employees to be less dependent on engineering—e.g., templatized, fully customizable customer microsites for Customer Success; email and landing page templates for Demand Generation
Traba
August 2013 – August 2015
San Francisco, California
Creative Director
- Managed user experience and design by creating wireframes, user flows, and final design aesthetic
- Created all marketing materials including print, video and web pages
- Built entire front end of the website using HTML, CSS3/SCSS and Javascript/jQuery
Stress Refuge
October 2011 – January 2017
Louisville, Colorado
Senior/Lead Designer
- Designed UI/UX and final design aesthetic for DeStressify, a mobile app for Android and iOS phones and tablets
- Built visual design of DeStressify mobile app using LESS
- Designed and built DeStressify marketing website using PHP, Javascript/jQuery, and CSS3
Sounds True
October 2008 – June 2014
Louisville, Colorado
Web Art Director
- Created user interface wireframes and visual designs for an e-commerce website, online interactive courses, online membership programs, Sounds True Radio, and mobile apps for both iOS and Android platforms
- Built Magento template pages and unique WordPress themes, using HTML, PHP, Javascript/jQuery, and CSS3/SCSS
- Art directed day-to-day projects such as email marketing campaigns, online banner ads, and product pages
LIFEinaVAN Studios
January 2007 – December 2011
Los Angeles, California
Co-Founder and Creative Director
- Co-founded company, defined the company brand and produced all print/web design and development work using Adobe Creative Suite, WordPress, PHP, HTML, CSS, and Javascript/jQuery
Education
University of Colorado
2004
Boulder, Colorado
Bachelor of Fine Arts
- Emphasis in Painting and Photography
- Played on the University of Colorado Men's Club Volleyball Team